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Brand Building in the Third Decade of Digital

By Marc Pritchard, Chief Brand Officer, Procter & Gamble and Jack Neff, Editor at Large, Ad Age | May 09, 2016 |
After more than 20 years of history, digital technologies continue to accelerate changes in media, marketing and e-commerce. Hear some of the most creative and innovative ways P&G brands are creating value for today’s digital-centric consumers, while tackling challenges facing the industry.