Behind The Work Series: The Best in Branded Content

By Netflix and Wall Street Journal Custom Studios: “Cocainenomics” | May 09, 2016 |
To launch its original series "Narcos," about Colombian drug lord Pablo Escobar, Netflix teamed up with The Wall Street Journal's branded-content division to create Cocainenomics. The immersive microsite uses reporting, video interviews with DEA agents, graphics, photos and an interactive map to tell the story of cocaine as a business. Hear how the editorial and creative masterminds behind the project pulled it off.