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VIDEO

  • Ad Age Video
  • Digital Crash Course: The Great Audience Migration

Changing audience behaviors are upending traditional ratings systems with consequences reaching far beyond the hunt for new total audience numbers.

 

Digital Crash Course: The Great Audience Migration
Cord Cutting And Cable's Decline
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Cord Cutting And Cable's Decline

1:50

How Much Is A One-Million-Person Audience Really Worth?
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How Much Is A One-Million-Person Audience Really Worth?

2:05

Is TV A Bubble Ready To Burst?
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Is TV A Bubble Ready To Burst?

2:45

From Buyers to Sellers: Chasing TV's Long Revenue Tail
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From Buyers to Sellers: Chasing TV's Long Revenue Tail

2:00

The Dire Need For New Measurement
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The Dire Need For New Measurement

1:30

Where Have TV's Eyeballs Gone?
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Where Have TV's Eyeballs Gone?

1:45

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