Vovici is the pioneer of Enterprise Feedback Management (EFM), providing comprehensive survey systems, panel management software, and online
community solutions. Our survey tools enable organizations to:
- Centralize feedback data collection
- Build and manage proprietary panels
- Leverage corporate social networking
- Utilize robust survey analytics and reporting.
Our solutions increase customer loyalty, facilitate collaboration
and innovation, influence critical business decisions, and provide
a voice to online communities. Organizations worldwide, including
60% of the Fortune 500, rely on Vovici to gather feedback on customer
satisfaction, perform market research, and gauge employee satisfaction.
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Improving Your Organization's Customer Experience IQ
Vovici and CGA conducted a landmark research study of 200 marketing professionals to identify an organization’s Customer Experience (CE) priorities. Learn the actions that will provide you with the biggest payoff in increased customer loyalty, no matter how far your organization is on its journey to CE excellence.
NPR Listens: How Panel Management Helps NPR ‘Dial In' on Unmet Needs
Managing a panel of thousands of listeners can prove difficult for even the most seasoned researcher. Launched in May 2007, the NPR Listens panel represents over 15,000 public radio listeners in over 60 countries and all 50 U.S. states. Panelists provide feedback on current programs, inform the development of new programming, and help NPR better understand its role in the lives of listeners.
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The Customer Satisfaction Survey
In The Value Profit Chain, Earl Sasser Jr. and his co-authors declare "So-called satisfaction surveys must go beyond merely the question of satisfaction if they are to yield the data necessary for profiling the customer base." Questions they propose for use in surveys include: How satisfied are you (with the product or service?; How likely are you to repurchase?; and How likely are you to tell someone else about your experience?
7 Habits of Highly Successful Surveys
Surveys are perhaps the most proven method for gathering data about customers in a structured way. But a number of trends have made it harder for survey authors to be successful. A successful survey is one that is designed to meet its original goal, provides accurate data that is representative of the target population, and that improves the satisfaction level of its respondents. This whitepaper distills the seven keys to ensuring the best possible outcome for the survey author.
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Plymouth Rock
A Massachusetts insurance company, Plymouth Rock created a Customer Feedback Group for its Market Research efforts. Centralizing survey and community initiatives on Vovici has enabled Plymouth Rock to significantly reduce costs for market research. A recent pricing study using Vovici cost just 18% of similar efforts.
BAE Systems
A defense corporation, BAE Systems recently invested in a new help desk system to support its extensive customer service operations, but could not track the effectiveness or quality of support given by the technicians. With the Vovici solution, BAE enjoys easy integration with other internal business applications –— without need for IT consultants or expertise.
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