Media Power 50
TV & Radio
Phone: (212) 318-2000URL: www.bloomberg.com/tv/Traffic: 16 million UMV worldwide *****Ad revenue: N/AAd rate: N/AComment: With a global reach of more than 310 million households, Bloomberg TV offers a diverse array of shows, including technology-focused “Bloomberg West” and Sunday morning political show “Capitol Gains.”
‘Fox News Sunday’
Phone: (202) 824-6400URL: www.foxnews.com/fnsAudience: Average 3.1 million viewers ^^^Ad revenue: N/AAd rate: N/AComment: “Fox News Sunday,” hosted by Chris Wallace, features interviews with Washington insiders as well as celebrities in the news. Its advertisers include the American Petroleum Institute and Comcast Business.
'Meet the Press' attracts engaged audience, major b-to-b ads
"Meet the Press' (NBC)Phone: (202) 885-4598URL: www.meetthepressnbc.comAudience: N/AAd revenue: N/AAd rate: N/A
NCAA Men’s Basketball Tournament
Phone: (317) 917-6222URL: www.ncaa.comAudience: Average 10.7 million viewers ^^^Ad revenue: N/AAd rate: N/AComment: March Madness has grown into one of the year’s most widely watched sporting events. As Louisville marched toward this year’s title, CDW kept pace with its standout TV spots featuring Charles Barkley.
Strong ratings, multiscreen strategy enable NFL to offer robust sponsorships
NFLPhone: (212) 450-2549URL: www.nfl.comAudience: Average 16.6 million viewers (includes CBS, ESPN, Fox, NBC, NFL Network) *Ad revenue: N/AAd rate: N/A
Phone: (904) 285-3700URL: www.pgatour.comAudience: 177 million viewers over the course of a year ^^^Ad revenue: N/AAd rate: N/AComment: Popular with members of the executive suite, the PGA Tour attracts a who’s who of b-to-b corporate partners, including exclusive Masters Tournament sponsors AT&T, ExxonMobil and IBM.
‘Squawk Box’ (CNBC)
Phone: (201) 735-3000URL: www.cnbc.comAudience: 10.5 million unique viewers ^^^Ad revenue: N/AAd rate: N/AComment: “Squawk Box” gives busy executives early-morning reports on what’s happening in business and financial markets around the globe, providing an ideal forum for marketers such as BNY Mellon and Wells Fargo Advisors.