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Media Power 50


Business News

Barron’s/Barrons.com

Phone: (212) 597-5945URL: www.barrons.comCirculation: 305,362 **Traffic: 2.3 million UMV ^^^^Ad revenue (print): $60.7 million ^^Ad revenue (online): N/AAd rate (print): $52,719 for 1 page 4/CAd rate (online): N/AComment: Barron’s reaches an influential audience of senior executives, financial professionals and investors through its print and digital properties. Print revenue rose 0.3% last year.



Bloomberg.com

Phone: (212) 318-2000URL: www.bloomberg.comTraffic: 20.8 million UMV ***Ad revenue: N/AAd rate: $30–$120 CPMComment: Bloomberg.com delivers business and financial news, drawing on the resources of more than 2,300 journalists in 75 countries and attracting advertisers such as Goldman Sachs, Legg Mason and Lockheed Martin.



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Bloomberg Businessweek expands global presence, content offerings

Bloomberg Businessweek/ Businessweek.com
Phone: (212) 318-2000
URL: www.businessweek.com
Circulation: 980,000*
Traffic: 9.4 million UMV worldwide**
Ad revenue (print): $223 million***
Ad revenue (online): N/A
Ad rate (print): $161,000 (global)
Ad rate (online): $18-$200 CPM
*Alliance for Audited Media **comScore Media Metrix ***Publishers Information Bureau




Business.com

Phone: (888) 441-4466URL: www.business.comTraffic: 100 million UMV (self-reported)Ad revenue: N/AAd rate: Varies based on product and categoryComment: More than 20 million SMBs turn to Business.com every year to purchase products and services. This has helped the site attract more than 10,000 advertisers that want to reach its diverse audience.



BusinessInsider.com

Phone: (646) 376-6000URL: www.businessinsider.comTraffic: 24.4 million UMV ++++++Ad revenue: N/AAd rate: $25–$40 CPMComment: BusinessInsider is dedicated to aggregating, reporting and analyzing the top news stories on the Web—across vertical industries including technology, finance, entertainment and retail—at a rapid-fire pace.



The Economist/Economist.com

Phone: (212) 541-0500URL: www.economist.comCirculation: 840,719 **Traffic: 8.5 million average UMV ^^^^Ad revenue (print): $118 million ^^Ad revenue (online): $3.9 million ^^Ad rate (print): $64,175 for 1 page 4/CAd rate (online): $60 CPMComment: The Economist offers authoritative insights and opinions on international news, politics, business and technology. Its website features blogs, debates, audio/video and all articles from its print publication.



Entrepreneur/Entrepreneur.com

Phone: (800) 707-5622URL: www.entrepreneur.comCirculation: 629,000 **Traffic: 6 million UMV *****Ad revenue (print): $75 million ^^^^^Ad revenue (online): N/AAd rate (print): $83,480 for 1 page 4/CAd rate (online): $40 CPMComment: Entrepreneur delivers an influential audience of owners and decision-makers in the SMB market, attracting advertisers such as Dell, HP and UPS.



Fast Company

Phone: (212) 389-5300URL: www.fastcompany.comCirculation: 767,626 **Traffic: 6.5 million UMV ^^^^Ad revenue (print): $64.7 million ^^Ad revenue (online): N/AAd rate (print): $93,650 for 1 page 4/CAd rate (online): $100–$200 CPMComment: With a mission to showcase teams and individuals who are changing the future of business, Fast Company focuses on creativity, design, leadership, ethonomics and technology.



Financial Times keeps focus on quality while driving digital innovation

Financial Times/FT.com
Phone: (917) 551-5000
URL: www.ft.com
Circulation: More than 600,000 (total paid) *
Traffic: 2 million average daily global audience **
Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): 1 page b&w weekday: $157,760 (global); $36,480 (Americas only)
Ad rate (online): $152 CPM
*Deloitte **PwC




Forbes gains momentum from major innovations in digital

Forbes/Forbes.com
Phone: (212) 620-2200
URL: www.forbes.com
Circulation: 925,051*
Traffic: 44.2 million UMV **
Ad revenue (print): $275 million***
Ad revenue (online): $43.4 million***
Ad rate (print): $142,520 for 1 page 4/C
Ad rate (online): $136 CPM
*Alliance for Audited Media **Omniture ***Kantar Media




Fortune/CNNMoney.com

Phone: (212) 522-8007URL: www.cnnmoney.comCirculation: 846,965 **Traffic: 12 million average UMV *****Ad revenue (print): $208.4 million ^^^^^Ad revenue (online): N/AAd rate (print): $148,400 for 1 page 4/C (North America); $204,700 worldwideAd rate (online): N/AComment: Fortune rolled out a native advertising program this year called Fortune Trusted Original Content, with Capital One as its first client. Fortune’s editorial content is combined online with Time Inc. sibling CNNMoney.com.



Harvard Business Review

Phone: (617) 782-4400URL: www.hbr.orgCirculation: 252,195 **Traffic: 3.2 million UMV +Ad revenue (print): $18.0 million ^^Ad revenue (online): $9.5 million +++Ad rate (print): $44,181 for 1 page 4/CAd rate (online): $50–$85 CPMComment: Harvard Business Review provides thought-leadership content and a global perspective that attracts b-to-b advertisers such as Cisco, Dell and SAS.



Inc./Inc.com

Phone: (212) 389-5300URL: www.inc.comCirculation: 724,537 **Traffic: 4.85 million UMV ^^^^Ad revenue (print): NAAd revenue (online): NAAd rate (print): $83,200 for 1 page 4/CAd rate (online): $100–$300 CPMComment: Inc. offers strategies and insights to help small-business owners and entrepreneurs succeed. Its popular “How I Did It” provides case studies, interviews and online videos with entrepreneurs.



WSJ continues to make gains in challenging print environment

Wall Street Journal/ WSJ.com Phone:(212) 597-5600URL: www.wsj.comCirculation: 2.4 million (U.S.) *Traffic: more than 18 million (U.S.) **Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): $327,897 for 1 page 4/C
Ad rate (online): N/A
* Alliance for Audited Media **comScore Media Metrix




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