Penton sharpens focus on core sectors

Posted on: 12/11/12

Penton Media's recent $79.9 million acquisition of Farm Progress from Sydney-based Fairfax Media more than doubled Penton's reach in U.S. agricultural markets. The deal, announced in November, underscores Penton's efforts to bolster its core assets and shed media properties it deems marginal.

DeusM's Future Cities community spans UBM markets

Posted on: 11/02/12

Marketing services company UBM DeusM has attracted high-profile brands including Dell, Intel and Microsoft to sponsor Future Cities, an online community launched last month to focus on the development of the world's cities.

ABM study finds publishers cautious about mobile

Posted on: 11/01/12

Despite the overall growth in mobile marketing, business publishers are still taking a cautious approach in developing mobile strategies, according to a study conducted by American Business Media and media and market research company Outsell Inc.

At ABM Executive Forum: Study finds publishers cautious about mobile

Posted on: 10/23/12

Chicago—Despite the overall growth in mobile marketing, business publishers are still taking a cautious approach in developing mobile strategies, according to a study conducted by American Business Media and media and market research company Outsell Inc.

Crain to consolidate and optimize brand databases

Posted on: 09/25/12

Crain Communications Inc. has contracted with database management company Omeda to consolidate its multiple customer databases into a corporatewide business-intelligence data set. The goal: to provide a unified view of Crain Communications' customers, their purchase histories and their website...

Budgeting out of the doldrums

Posted on: 09/14/12

With the upcoming presidential and congressional elections clouding the forecast, b-to-b media CEOs are not expecting the economy to provide much lift in 2013. Nonetheless, these leaders are counting on targeted investments and the creativity of their teams as they budget for growth rates that will ...

New watchword is 'precision M&A'

Posted on: 09/14/12

Chuck Richard is VP-lead analyst at media research company Outsell Inc.

B-to-b media revenue up 3.3% in first half

Posted on: 09/13/12

New York—Total b-to-b media revenue rose 3.3% to $12.49 billion in the first half of the year, compared with the year-earlier period, according to Business Information Network data released by American Business Media. The BIN figures comprise data, digital, print and trade show revenue.

Skift flies in the face of traditional business publishing

Posted on: 08/14/12

What does News Corp.'s pending split mean for Dow Jones?

Posted on: 07/03/12

It has been an eventful 30 days for Dow Jones & Co. and its flagship newspaper, The Wall Street Journal.

Avoid cookie-cutter content sales

Posted on: 06/08/12

Rich Kreisman, principal partner-Kreisman Information Consulting and affiliate analyst at Outsell, advises clients on the develop-ment of content licensing, syndication and distribution partnerships.