Five trends to keep developing your audience

Posted on: 03/26/13

As with the rest of b-to-b publishing, the rise of digital continues to be the ongoing story for audience development. With the proliferation of new screens for consuming content, audience developers have to stay flexible and be open to new ideas. We go in detail on five trends to be aware of that...

Bobit's dealmaking fortifies portfolio

Posted on: 03/26/13

Ty Bobit, president-CEO of Bobit Business Media, says he was thinking about strengthening the family-held company for a third generation as he began tweaking its portfolio last year. In 2012, the company completed four deals—purchasing three print-and-Web media brands and four freestanding...

Business media companies plan to accelerate growth

Posted on: 01/08/13

This year should see business media companies continue to operate leanly as they strive to broaden their revenue streams beyond print and online display advertising, implement digital- and mobile-first approaches to content, and invest in new data technologies. For some traditional companies, this...

Bullish on print. And online. And events.

Posted on: 06/08/12

We just bought a magazine. To be specific, we just acquired Newport Business Media, which publishes Heavy Duty Trucking. We're feeling pretty bullish on print right now.