Video Headlines
FT app blends features of print, Web
Posted on: 05/07/13
The Financial Times responded to the demands of tablet customers last month, rolling out a redesigned Web app that allows readers to choose between a static edition with a fixed article set or a dynamic edition with a continuously updated content stream. The app enables readers to swipe left to...
NY Times Co. unveils growth strategies
Posted on: 04/25/13
On the heels of reporting first-quarter results, the New York Times Co. announced a series of strategic initiatives to spur revenue growth that will begin to be rolled out in the fourth quarter. Several new products are under development at price points lower than all-digital-access and print...
NY Times plans site redesign
Posted on: 03/13/13
New York—The New York Times announced plans to introduce a prototype version of NYTimes.com in advance of major site changes to be implemented later this year.
'NYT' rolls out Compendium
Posted on: 12/10/12
New York—The New York Times has introduced Compendium, a Pinterest-like tool for newspaper content.
'USA Today' relaunches iPad app
Posted on: 11/20/12
McLean, Va.—USA Today has relaunched its iPad app, featuring a new design and several new capabilities. The app, available from the iTunes app store, provides larger images and live video coverage. It also carries breaking news, interactive weather mapping and commentary.The app is also...
UBM rolls out UBM Future Cities
Posted on: 10/17/12
New York—Technology publisher UBM has introduced UBM Future Cities, a website aimed at industry executives and decision-makers involved with urbanization.
The trend toward content marketing
Posted on: 10/05/12
We have all noticed the proliferation of content being disseminated by others in our niches. What is eye-opening is the rate at which content marketing is growing.Last month, BtoB released its first-ever research report on the topic— “Content Marketing: Ready for Prime...
'NYT' debuts HTML5 Web app for iPad
Posted on: 10/03/12
New York—The New York Times has introduced an HTML5 Web app for the iPad. The app is available exclusively to digital subscribers to NYTimes.com with tablet access and to home delivery subscribers who link their account for digital access.
What marketers want from media
Posted on: 09/14/12
Media companies have significant opportunities to help marketers generate leads through the marketing services they offer, according to a new study by Media Business. “Leveraging the Power of Marketing Services” found that 62% of marketers consider lead generation to be their most...
Elsevier acquires health education company ExitCare
Posted on: 09/12/12
Philadelphia—Medical and scientific publisher Elsevier has acquired ExitCare, a provider of patient education and discharge instruction to clinicians for delivery to patients. Financial terms of the deal were not disclosed. ExitCare will bring to the company print, electronic and video patient-...
'WSJ' rolls out WSJ WorldStream
Posted on: 08/27/12
New York—The Wall Street Journal has introduced WSJ WorldStream, a news platform for short-form videos shot with smartphones by journalists from the Journal and Dow Jones & Co.
Hearst Digital debuts private ad exchange
Posted on: 06/27/12
New York—Hearst Digital Media, the online publishing division of Hearst Magazines, has introduced an ad exchange to enable targeted marketing campaigns across the company's more than 25 digital brands. The new Audience Exchange service will make available to demand-side platforms or advertiser...



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