Griffey sees content management as editorial education issue

Posted on: 05/21/13

Sean Griffey, CEO of Industry Dive, launched the digital-only publishing company last year. He recently spoke to Media Business about content management in a mobile-first environment.

Content on the go: Supporting mobile delivery

Posted on: 05/21/13

To media companies grappling with the challenges of multiplatform content management, one thing is clear: The technology and processes they use must serve an increasingly mobile audience. To better reach these always-on-the-go readers, publishers are rolling out mobile-first strategies and...

FT app blends features of print, Web

Posted on: 05/07/13

The Financial Times responded to the demands of tablet customers last month, rolling out a redesigned Web app that allows readers to choose between a static edition with a fixed article set or a dynamic edition with a continuously updated content stream. The app enables readers to swipe left to...

At the ABM Annual Conference: Print's popularity, mobile's potential

Posted on: 05/01/13

Amelia Island, Fla.—A new American Business Media study shows that print remains a popular medium in the b-to-b space. The study, “The Value of B-to-B: How Business-to-business Media Connect Buyers and Sellers,” also identified threats from marketers' own content marketing efforts ...

At the ABM Annual Conference: Bullish outlook for b-to-b media M&A

Posted on: 05/01/13

Amelia Island, Fla.—A pair of media investment bankers who spoke at this week's American Business Media Annual Conference here see good times ahead for b-to-b media M&A activity.

John Rockwell, VP-digital audience marketing, Sandow Media

Posted on: 04/28/13

John Rockwell, who joined Sandow Media in October 2011, has been steadily finding new ways to tap the company's audience data to increase revenue.

Aaron Jones, CTO, IDG Communications

Posted on: 04/28/13

As CTO of IDG Consumer & SMB, Aaron Jones placed an early bet on responsive design. He led the development of a digital infrastructure that streamlines production and optimizes content for delivery to an evolving mobile market.

NY Times Co. unveils growth strategies

Posted on: 04/25/13

On the heels of reporting first-quarter results, the New York Times Co. announced a series of strategic initiatives to spur revenue growth that will begin to be rolled out in the fourth quarter. Several new products are under development at price points lower than all-digital-access and print...

Penton hires Schecter to lead SMB initiative

Posted on: 04/25/13

New York—Peggy Schecter has joined Penton Media as strategic sales director, a new position created to develop marketing programs for marketers targeting small and midsize businesses.

BPA's Hansen discusses need for multichannel metrics

Posted on: 03/26/13

Glenn Hansen has been president-CEO of BPA Worldwide for 15 years. He spends a good deal of the year traveling between the audit agency's offices in Connecticut, Beijing, Dubai, London, Toronto and Shenzhen, China.

Amazon debuts 'Send to Kindle' button for publishers

Posted on: 03/20/13

Seattle—Amazon.com Inc. has introduced a “Send to Kindle” button that Web publishers can add to their articles, enabling users to aggregate various content on Kindle devices for later viewing.

NY Times plans site redesign

Posted on: 03/13/13

New York—The New York Times announced plans to introduce a prototype version of NYTimes.com in advance of major site changes to be implemented later this year.

Media companies embracing lead generation

Posted on: 03/12/13

Business media companies now have the technology and people in place to help marketers through the multistep process of capturing marketing-qualified and sales-accepted leads—and b-to-b marketers need that help more than ever.

How Summit Business Media integrates lead-gen

Posted on: 03/12/13

Lead generation is undergoing a transformation at Summit Business Media under the direction of Jeff Patterson, president of Summit's Insurance Group.

IDG TechNetwork counts on Banks for digital production

Posted on: 03/12/13

After working for years in the finance sector, Vince Banks made the jump to the magazine business in 2006. He is now VP-digital media at IDG TechNetwork, an online advertising network for technology marketers and agencies. Banks' group recently launched a data-management platform that uses the...

Publishers focus on centralizing mobile strategy to meet brand needs

Posted on: 02/26/13

The mobile audience for ALM brands grew by more than 30% in 2012, said Jeff Litvack, senior VP-digital. That shift outpaced expectations and drove the media company to develop an aggressive strategy to serve its content on multiple devices. “ALM was already investing in mobile, but the...

New direction for marketing at Penton

Posted on: 01/22/13

Media Business: What will be your early initiatives?Spellman: At this point, I'll be auditing what does and what does not make sense. We really are looking at things across the company rather than division by division to see what makes sense from a best-practices, centralized area; and (we'll) then ...

Business media companies plan to accelerate growth

Posted on: 01/08/13

This year should see business media companies continue to operate leanly as they strive to broaden their revenue streams beyond print and online display advertising, implement digital- and mobile-first approaches to content, and invest in new data technologies. For some traditional companies, this...

Penton names Spellman senior VP-marketing

Posted on: 01/08/13

New York—Penton Media has named Kate Spellman senior VP-marketing. She will report to Penton CEO David Kieselstein and serve as a member of its executive committee.

'NYT' rolls out Compendium

Posted on: 12/10/12

New York—The New York Times has introduced Compendium, a Pinterest-like tool for newspaper content.