Annual Conference focuses on b-to-b media company of the future

Posted on: 05/07/13

Publishing executives spent the lion's share of last week's American Business Media Annual Conference in Amelia Island, Fla., focusing on sustainable business models in a rapidly evolving environment. The consensus: The successful b-to-b media company of the future must produce timely, relevant...

At the ABM Annual Conference: Print's popularity, mobile's potential

Posted on: 05/01/13

Amelia Island, Fla.—A new American Business Media study shows that print remains a popular medium in the b-to-b space. The study, “The Value of B-to-B: How Business-to-business Media Connect Buyers and Sellers,” also identified threats from marketers' own content marketing efforts ...

Hanley Wood names VP-strategic marketing services

Posted on: 04/26/13

Washington, D.C.—Hanley Wood has hired Tom Rousseau as exec VP of strategic marketing services, a new position. He will focus on selling the company's suite of digital services, including content marketing, demand generation, sales enablement and channel loyalty programs.