Mobile-optimized site makeover delivers new ad units

Posted on: 03/12/13

When IDG Consumer & SMB rolled out mobile-optimized sites in November, the company had more than multiplatform delivery up its sleeve. Designers also built a new template for the sites to enable ad formats that, in the first two months of operation, helped increase cross-property click-through...

SIIA: 'Tech thunderstorms,' customer partnerships transform media industry

Posted on: 02/04/13

Abrupt change, marked by shifting customer behaviors, the acceleration of digital communications and an increasing reliance on Big Data, will continue to disrupt the media business, according to several speakers at last week's Information Industry Summit 2013, the annual meeting of the Software &...