Media Business' bi-weekly newsletter features timely coverage of the latest news and analysis from the world of business publishing.
Issue Date: June 04, 2013
SPECIAL REPORT: Business units are evolving rapidly, gaining resources and support from top management
Media company IDG Enterprise, which has offered marketing services for almost a decade, continues to evolve in response to tech marketers' need to reach audiences with sophisticated digital media habits. Read more
In the News
AOL Defense, AOL Energy and AOL Government were sold in February 2013 for an undisclosed sum to Breaking Media, a b-to-b digital media company that publishes Above the Law for the legal profession, Dealbreaker for the financial industry and Fashionista, a news site for people working in the fashion industry and consumers who follow it.
AOL... Read more
With more of its audience reading electronic newsletters on mobile devices, media company ALM knew it had to optimize its content for readers on the go.
The company began an overhaul of its electronic newsletter platform in January, adopting technology that allows it to make messages more readable for a mobile audience. The move helped boost... Read more
Expert Insight Production
Andrew Sambrook has been with International Data Group for 23 years and now serves as VP of IDG Connect, the company's list services, direct marketing and newsletter division. Media Business recently spoke with him about the division's production efforts.
Media Business: What challenge is your department facing currently and how are... Read more