Media Business' bi-weekly newsletter features timely coverage of the latest news and analysis from the world of business publishing.
Issue Date: February 26, 2013
SPECIAL REPORT: Mobile Media
Publishers focus on centralizing mobile strategy to meet brand needs
The mobile audience for ALM brands grew by more than 30% in 2012, said Jeff Litvack, senior VP-digital. That shift outpaced expectations and drove the media company to develop an aggressive strategy to serve its content on multiple devices. “ALM was already investing in mobile, but the acceleration and the adoption rate by attorneys is happening really fast,” he said. Read more
JEGI's Peters on how trade show deals helping drive M&A
B-to-b media M&A activity began to rebound in 2012, with the level of interest largely dependent on a target company's category within the industry and how much it has expanded beyond traditional print media. Media Business recently spoke with Scott Peters, co-president of investment bank Jordan, Edmiston Group, about the state of b-to-b media. Read more
In the News
Business.com's new CEO focuses on social, mobile and local
Business.com Media named Tony Uphoff as its new CEO in mid-January. A veteran of more than 20 years in the business information and media industry, he most recently was CEO of UBM TechWeb. Among his previous posts were CEO of Beliefnet.com, which he founded; president of VNU Media's Entertainment Group and publisher of The Hollywood Reporter and... Read more
Digital Directions
WSJ gives new life to Journal Report
The Wall Street Journal this month launched a digital extension of the vertically focused Journal Reports section that has been a strong advertising performer for the print side of the publication. The rebranded Journal Report integrates print and digital to offer more advertising real estate than the publisher could fit into traditional column... Read more
Expert Insight Events
dmg::events USA to build diverse portfolio
dmg::events in November tapped Michael Green to expand a new U.S. division that oversees event properties such as ad:tech and Digital Collective. The former Hanley Wood executive spoke to Media Business about the company's acquisition plans, the lessons of a poor economy and the value of diversifying the portfolio.
Media... Read more
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