Media Business' bi-weekly newsletter features timely coverage of the latest news and analysis from the world of business publishing.
Issue Date: January 08, 2013
SPECIAL REPORT: State of B-to-B Media
Business media companies plan to accelerate growth
This year should see business media companies continue to operate leanly as they strive to broaden their revenue streams beyond print and online display advertising, implement digital- and mobile-first approaches to content, and invest in new data technologies. For some traditional companies, this means major changes in their corporate culture. Read more
In the News
Financial Times explores extending subscription model to social networks
Financial Times' June 2011 launch of an HTML5-based mobile application for the iPad was a risk in ways that were not obvious to the public, according to Rob Grimshaw, FT.com managing director. FT was the first major news organization to launch a mobile Web app that could create a user experience similar to a native app, specifically designed for... Read more
Digital Directions
UBM Tech evolves event technology strategy
UBM Tech introduced an online environment to support its DESIGN West conference last year, offering engineers a social environment in which they could rate content, make recommendations and interact. The platform, developed by UBM Studios and called DESIGN on Demand, won multiple awards from the International Association of Exhibitions and Events; ... Read more
Expert Insight Audience Development
Serving clients should still be the priority for audience developers
Kim Bottomley is the director of audience development at the Fabricators & Manufacturers Association, which publishes a number of magazines, websites and newsletters. She spoke with Media Business about the association's plans for the new year.
Media Business: What's on your plate?
Kim Bottomley: We... Read more
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