IDG Enterprise rolls out Alliance Advisory Services

Framingham, Mass.—IDG Enterprise has debuted Alliance Advisory Services, a marketing services unit designed to help customers communicate their value to their partners and strengthen the value of the alliance. Among the programs within the Alliance Advisory Services : Advisor Perspective 360...

DeusM's Future Cities community spans UBM markets

Marketing services company UBM DeusM has attracted high-profile brands including Dell, Intel and Microsoft to sponsor Future Cities, an online community launched last month to focus on the development of the world's cities. Discussions on the site encompass everything from healthcare to energy...

Summit's new Customer Solutions Group offers improved segmentation

Before taking charge as senior VP-customer solutions at Summit Business Media recently, Jeff Patterson attended the company's national sales meeting in Denver. Patterson said he was struck by how enthusiastic the sales reps were about selling the company's products and services in a way that was...

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