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Each issue of CMO Close-up features an interview with a CMO, as well as other marketing executives answering that issue's "Big Question."
This week's feature:
CMO Close-Up with Kathy Button Bell, CMO at Emerson
BtoB Leading Edge Virtual Show 2011

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Brian Solis PLEASE STOP ASKING: Does Social Media Really Work for B2B Companies?
Brian Solis
Principal
Altimeter Group
& Author of Engage!
   
Matt Preschern BRINGING SCIENCE TO THE ART OF MARKETING
Matt Preschern
Vice President,
NA Demand Programs
IBM North America Marketing
 
 
BtoB Leading Edge Virtual Show 2011






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