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By Charlotte Woolard
Software provider PMG saw high growth in 2012, but this year the company faced a new challenge: how to amp up its low profile.
Demand last year for PMG’s suite of business process automation solutions soared as clients invested in tools to help them manage increasingly complex IT infrastructures. Revenue spiked by 70% over 2011. The company opened new offices, expanded into new geographies and new verticals, and doubled the number of its employees. It needed a new marketing approach, one that put the company name in the news and positioned its team as leaders in an evolving industry.
“We had a large number of global compa...
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