While generating leads may be accomplished in a variety of ways, certain tactics stand out among the crowd. According to a recent research study conducted by Forrester Research and MarketingProfs, Webinars are considered one of the top three lead-generation tactics used by BtoB marketers today. Because Webinars provide an interactive atmosphere where you may engage prospects and tailor your message, leads are more easily educated and qualified.

Other top-line benefits of Webinars include extending your market reach and providing more frequent, targeted events. With Citrix® GoToWebinar®, you can host unlimited Webinars for one low flat rate per year.

Download any of the below materials to learn more about the benefits of Webinars and tips and tricks for making your company’s Webinar program a success.