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Each issue of CMO Close-up features an interview with a CMO, as well as other marketing executives answering that issue's "Big Question."
This week's feature:
Russ Fujioka, VP-marketing-public and large enterprise group, Dell Inc.

BtoB Awards Breakdown

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BtoB's Top Agencies
BtoB's Top Interactive Agencies
Social Media Marketing Awards
Top Digital Marketers
BtoB's Who's Who 100
BtoB's Best Creative Awards
BtoB's Top Marketers
BtoB's Top Direct Agencies
NetMarketing's Best Websites


Description: BtoB’s annual listing of the top b-to-b ad agencies in the U.S., including awards for winner, runner-up and honorable mention in the following categories: Small (revenue less than $11 million); medium (revenue between $11 million and $100 million); and large (revenue more than $100 million). Winners are selected based on the percentage of overall business that is b-to-b, new client wins, innovative campaigns and other criteria. Entry information is collected through an online survey BtoB sends out.
Call for entries: Submit request to be notified when nominations open.
Fee to submit: No
Contact: Kate Maddox, kmaddox@crain.com
Link to enter: None. BtoB sends out surveys
Link to previous winners: BtoB's Top Agencies

Description: BtoB’s annual listing of the top interactive agencies in the U.S., based on innovative online marketing campaigns, percentage of business that is b-to-b, new client wins, effective use of new technologies and other criteria. Awards are given for winner, runner-up and honorable mention.
Call for entries: Submit request to be notified when nominations open.
Fee to submit: No
Contact: Kate Maddox, kmaddox@crain.com
Link to enter: None. BtoB sends out surveys.
Link to previous winners: BtoB's Top Agencies

Description: BtoB’s annual awards program honoring innovative social media marketing campaigns. Categories include best use of Twitter, best use of Facebook, best use of LinkedIn and more.
Call for entries: Submit request to be notified when next nominations open.
Fee to submit:
$40 or $50, depending on number of entries
Contact: Marissa Pick, mpick@crain.com
Link to enter: www.btobonline.com/socialmediaawards
Link to previous winners: Social Media Marketing Awards Rollup

Description: BtoB will honor 25 top digital marketers for outstanding performance in developing innovative marketing campaigns, using new technologies and proving results.
Call for entries: Submit request to be notified when next nominations open.
Awards announced: June 13, 2011
Fee to submit: No
Contact: Kate Maddox, kmaddox@crain.com
Link to previous winners: N/A

Description: BtoB’s annual selection of the 100 most prominent b-to-b executives in categories including marketers, agencies, business media, associations, events and other categories.
Call for entries: Submit request to be notified when nominations open.
Fee to submit: No
Contact: John Obrecht, jobrecht@crain.com
Link to Enter: www.btobonline.com/whoswho
Link to previous winners: Who's Who in BtoB

Description: BtoB’s annual awards program for creative advertising. Categories include integrated campaigns, TV, print, online, direct mail and more. The period covered is the 12 months ended June 30.
Call for entries: Submit request to be notified when nominations open.
Awards announced: Oct. 3, 2011
Fee to submit: $125 or $150, depending on number of entries
Contact: Michele Langer, mlanger@crain.com
Link to Enter: www.btobonline.com/section/best2011_entries
Link to previous winners: BtoB's Best

Description: BtoB honors 25 of the best b-to-b marketers of the year, based on outstanding marketing performance. Among the criteria considered are overall marketing initiatives, new ad campaigns, b-to-b ad spending and innovative uses of technology.
Call for entries: Submit request to be notified when nominations open.
Awards announced: Oct. 3, 2011
Fee to submit: No
Contact: Kate Maddox, kmaddox@crain.com
Link to enter: Top Marketers Submissions
Link to previous winners: BtoB's Best Marketers

Description: A list of the top b-to-b direct marketing agencies in the country, based on percentage of business that is b-to-b, new client wins, growth of business and successful direct marketing campaigns. Information is collected through an online survey.
Call for entries: July 11
Deadline: Sept. 1, 2011
Awards announced: Oct. 3, 2011
Fee to submit: No
Contact: Kate Maddox, kmaddox@crain.com
Link to enter: None. BtoB sends out surveys.
Link to previous winners: BtoB Top Agencies Description: Profiles of 10 b-to-b websites that make innovative use of technology, engage viewers, provide clear information and consistently reflect a company’s brand.
Call for entries: Submit request to be notified when nominations open.
Awards announced: Sept. 12, 2011
Fee to submit: No
Contact: Mary Morrison, mmorrison@crain.com
Link to previous winners: Ten Great Websites


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