Location: Cambridge, Mass.
Key executive: Mike O'Toole, president
2012 revenue: $14.5 million
2012 b2b revenue: $12.4 million
Key clients: Bio-Rad, Brother International, Novartis, Red Hat, TE Connectivity
Major 2012 campaigns: Brother, “BusinessSmart Ink Jet Series,” TV, print, online; Red Hat, “Calling All Enterprisers,” print, online; TE Connectivity, “How Fiber Comes Alive,” print, online, mobile
Comments: Increased revenue by 32%; added new clients including Equinix, FIS Global, Genzyme, Parallon Business Solutions and Red Hat; 86% of business is b2b