Rio SEO launches social marketing suite

San Diego—Rio SEO, continuing to add marketing products beyond its search engine-optimization roots, has introduced a suite of social media marketing tools that feature technology gained through its recent acquisition of Meteor Solutions.

The company's Rio SEO Social Media Suite includes on-demand analytics that measure and help optimize social marketing initiatives; a solution that delivers social digital advertising based on recipient influence and advocacy; and a tool for automating social engagement.

Rio SEO acquired Meteor Solutions in November, bringing it such clients as AT&T Inc., Microsoft Corp. and NBC.