PR Newswire redesigns its iReach website
New York—UBM's PR Newswire has rolled out a redesign of its iReach website, which enables marketers to distribute online content. The revamped site is designed to help users identify how different types of professionals are using iReach and better understand the types of content that are appropriate to distribute via the site. It also provides guidance on writing press releases.
“Since its launch in 2011, we've been surveying our customers for their feedback and enhancing the iReach service to ensure that it is both turnkey and delivers the highest value to them,” said Nicole Guillot, senior VP-global product management for PR Newswire, in a statement.