• Connect With Us

Countries as umbrella brands

By Tom Nightingale, president-sales and marketing, ModusLink

Read more posts

 
 
FEATURES
 
GUIDES
 
RESOURCES
 
MEDIA BUSINESS
 
ABOUT US
 

  
 
Top Agencies: Stein+Partners Brand Activation
Midsize Agency - Honorable Mention


March 12, 2012 - 6:01 am EDT
 


   
 
   
 
OTHER STORIES ON BtoB
  • Countries as umbrella brands
  • Extraordinary Leaders Manage Through Tough Times Like This
  • Need marketing automation? Start with the ecosystem
  • How to optimize the impact of an industry award
  • Five ways to get more marketing budget for your #SocialMedia program
  • At the BMA: B-to-b marketers spark ideas in Firestarter session
  • Out with the sales funnel, in with the cocktail shaker
  • Exposure to closure: five key lead management terms
  • Developing digital centers of excellence
  • Response in the era of spam: As easy as Pi
  • Location: New York

    URL: www.steinbrand.com

    Key executive: Tom Stein, president-chief creative officer

    Employees: 40

    2011 revenue: $13.7 million

    2010 b2b revenue: $11.6 million

    Key clients: Chicago Board Options Exchange, IntraLinks, PR Newswire, Syniverse Technologies, Wolters Kluwer Law & Business

    Major 2011 campaigns: Chicago Board Options Exchange, “Straight Talk,” print, radio, online, out-of-home; PR Newswire, “Agility@Work,” online, mobile, social; uTest, “Where the Best Test,” online

    Comments: Grew total agency revenue by 12%; added new clients, including Chicago Board Options Exchange, IntraLinks, LayeredTech, NCM Fathom, Wolters Kluwer Law & Business, Zycus; rebranded as Stein+Partners Brand Activation; b2b is 85% of total revenue.

    LARGE AGENCIES
     
    BBDO New York
    WINNER: BBDO
    READ MORE
    Ogilvy
    RUNNER-UP: Ogilvy & Mather North America
    READ MORE
    Wunderman
    HONORABLE MENTION: Wunderman
    READ MORE
       
    MIDSIZE AGENCIES
     
    Doremus

    WINNER: Doremus
    READ MORE

    gyro:
    RUNNER-UP: gyro
    READ MORE
    Stein+Partners
    HONORABLE MENTION: Stein+Partners Brand Activation
    READ MORE
       
    SMALL AGENCIES
     
    Sullivan
    WINNER: Sullivan
    READ MORE
    DeSantis Briendel
    RUNNER-UP: DeSantis Breindel
    READ MORE
    Riecehs Barid
    HONORABLE MENTION: RiechesBaird
    READ MORE
       
    INTERACTIVE AGENCIES
     
    MRM
    WINNER: MRM
    READ MORE
    Digitas
    RUNNER-UP: Digitas
    READ MORE

    Toquigny

    HONORABLE MENTION: Tocquigny
    READ MORE

    SPONSORED WHITEPAPERS
     
    Brought to you by Bizo
     







     

    SITE MAP   |   MEDIA KIT   |   BtoB EDITORIAL CALENDAR (PDF)   |   CONTACT US   |   SUBSCRIBE   |   NEWSLETTER   |   WHITEPAPERS   |   Crain Publications

    BtoBonline.com Privacy Policy. Copyright 2013, Crain Communications Inc.
    Information  |  For advertising information contact Robert Felsenthal.