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SOCIAL MEDIA MARKETING

 

Facebook to launch Timeline interface for brands

February 21, 2012 - 1:01 pm EDT
   
 
   
 
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    RELATED RESEARCH
       
    "Social Media Marketing: Best-in-Class Marketers Rise to The Top" is designed to provide senior-level marketers with a snapshot of the current state of social media marketing, and insights into trends to watch for going forward.

    This reports includes over 54 pages and 42 charts and graphs that are based on the 432 responses from b2b marketers, surveyed in January and February 2013.

    Menlo Park, Calif.—Facebook plans to roll out its scrapbooklike Timeline interface to businesses, providing to brands the new format officially launched for individuals in December.

    The image-laden format reveals all data and entries a user has made since first using Facebook. It replaces the original bulleted information format and limited visible postings.

    According to All Facebook, the company will unveil further details of Timeline for brands at its Facebook Marketing Conference today in New York.

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