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Each issue of CMO Close-up features an interview with a CMO, as well as other marketing executives answering that issue's "Big Question."
This week's feature:
CMO Close-Up with Kim Johnston of Parallels

  

 
Top Digital Marketers

June 13, 2011 - 6:01 am EDT
 


   
 
   
 
OTHER STORIES ON BtoB
  • Are Facebook ads valuable or a waste of money?
  • Deducing ways to appeal to today's and tomorrow's business leaders
  • Marketing budgets increase, but with some surprises
  • Your virtual identity: Be anonymous at your own risk
  • Quit blogging and just go with … Facebook?
  • Marketing innovation lessons courtesy of 'dry farming' and 'truffling'
  • Transforming from a house of brands to a brand house
  • Walking the Path of Content Marketing
  • Content marketing: Trigger conversations, achieve conversions and create customers
  • Advantages of digital come at a cost
  • In its inaugural Top Digital Marketers special report, BtoB recognizes 25 b2b marketers who are doing exceptional interactive work. The winners were selected by BtoB staff, based on criteria including strong interactive vision and strategy as part of their overall marketing efforts; innovative use of digital technologies; and proven results.

    The top 25 digital marketers will be honored at a luncheon in San Francisco on Sept. 21, and one marketer will be named the Top Digital Marketer of the year.

    Scroll down for the full list.

    Top Digital Marketers 2011
    Scott Anderson
    Hewlett-Packard
    Julia Atalla
    Microsoft Corp
    Alan Belniak
    Parametric Technology
    Kirsten Bjork-Jones
    Edmund Optics
    Linda Boff
    General Electric
    Lisa Burns
    Corning, Inc.

    Kevin Cox
    SAP
    Alex Craddock
    Visa Inc.
    Pam Dinder
    Intel Corp.

    Paola Dovera
    Sybase Inc.

    Ben Edwards
    IBM Corp.
    Martyn Etherington
    Tektronix Inc.
    Michael Evans
    Approva Corp.
    Diane Frankenfield
    Oppenheimer Funds
    Marc Green
    National Starch
    Seth Greenberg
    Intuit
    Belinda Hudmon
    Motorola Solutions

    Esther Lee
    AT&T

    Linda McGovern
    USG Corp.
    Michael Metz
    Cisco Systems
    Maureen Moore
    Fellowes Inc.

    Rob Polack
    Boeing Corp.
    Laura Ramos
    Xerox Inc.
    Mark Rentschler
    Makino

    Scott Roen
    American Express OPEN

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