Ogilvy & Mather, New York, received Best in Show at the 26th annual New York ACE Awards for its “Blade Center” integrated marketing campaign created for client IBM Corp.
The ACE Awards were presented by the New York chapter of the Business Marketing Association at a ceremony June 17. The ACE Awards recognize excellence in b2b creative work.
Ogilvy & Mather also won an ACE award for best integrated marketing campaign greater than $100,000 for its IBM “Blade Center” campaign.
HSR Business to Business, Cincinnati, won an ACE award for best integrated marketing cam-paign less than $100,000 for its “Vehicle Launch Program” campaign created for R.J. Polk & Co.
BBDO New York was the winner for print advertising brand corporate ads (sin-gle ad, full page or larger) for its “Ecomagination Blueprint Bird's Nest” ad for client GE. Koroberi, Chapel Hill, N.C., won for print advertising corporate brand ads (single ad, fractional) for its “Your Home for Hardware” ad for Hickory Hardware.
Eric Mower & Associates, Syracuse, N.Y., was the winner in print advertising brand corporate ad campaign for its Nucor Corp. campaign.
Mobium Creative Group, Chicago, won print advertising product ad (single ad, full page or larger) for its Kaplan Financial campaign. Mobium won a total of 14 ACE awards; BBDO and HSR Business to Business each received eight; Eric Mower & Associates won seven; Ogilvy & Mather and Stein Rogan+Partners each received six; Martin Agency won two; and Y&R received one award.
A complete list of winners is available at at http://bmanyc.org/ bmanyc/news/ace.asp.
The 2008 ACE Awards attracted a record 436 entries. M