NEWS BRIEFS
Christopher Hosford
Phoenix—Companies in the financial services and technology/telecommunications sectors are the most successful in engaging customers with their e-mail marketing programs, according to a new study by e-mail delivery company Pivotal Veracity.
November 16, 2009
Christopher Hosford
Boca Raton, Fla.—Landing-page software company Ion Interactive has extended its LiveBall Quick-Start landing page optimization solution to include mobile displays on the Apple iPhone.
November 16, 2009
Christopher Hosford
Waltham, Mass.—E-mail marketing and survey company Constant Contact has released an iPhone application to enable mobile monitoring and management of e-mail campaigns.
November 13, 2009
Christopher Hosford
New York—Marcy Shinder, VP-brand management for American Express OPEN, was recognized as BtoB's Top Marketer of 2009 at “BtoB's Best” luncheon in Manhattan.
November 12, 2009
Christopher Hosford
Omaha, Neb.—Reuters news service has reported that Dun & Bradstreet and private equity company Carlyle Group are possible bidders to purchase direct marketing holding company InfoGroup. Reuters cited sources familiar with the negotiations.
November 11, 2009
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