BREAKING NEWS
Sean Callahan
New York—E.Republic, publisher of Government Technology, announced Friday that it has agreed to acquire Governing from Times Publishing Co., which owns the St. Petersburg Times.
November 20, 2009
Christopher Hosford
San Mateo, Calif.—Mobile display ad provider AdMob Inc. has introduced a new interactive video ad unit for Apple’s iPhone.
November 20, 2009
Kate Maddox
New York—AT&T Inc. has formed a partnership with NYC & Co., the official tourism, marketing and partnership organization of the city of New York.
November 20, 2009
New York—Ogilvy & Mather announced the launch of a global strategy and innovation practice.
November 20, 2009
Sean Callahan
New York—Condé Nast announced Thursday that it has formed an alliance with Adobe to develop magazines for digital devices.
November 20, 2009
Sean Callahan
San Francisco—A version of TechWeb’s InformationWeek became available Thursday via subscription on Amazon’s Kindle platform.
November 20, 2009
Kate Maddox
New York—American Express Co. announced the formation of American Express Business Insights, an analytics and consulting organization to serve business customers.
November 19, 2009
Christopher Hosford
Indianapolis—Marketing software and services company Aprimo Inc. has introduced a software-as-a-service integrated solution to manage interactive marketing campaigns.
November 19, 2009
Christopher Hosford
Washington, D.C.—The U.S. Postal Service announced a net loss of $3.8 billion for its 2009 fiscal year ended Sept. 30, compared with a loss of $2.8 billion the previous fiscal year.
November 19, 2009
New York—Research firm Dynamic Logic has introduced Adometer, an optimization tool that gives advertisers an early indication of a campaign’s performance.
November 19, 2009
New York—Digital Marketing Collective, a collective of four marketing agencies, announced its opening as a resource for marketers.
November 18, 2009
Sean Callahan
San Jose, Calif.—LiveWorld, a social media marketing agency, Tuesday rolled out four products designed to help marketers handle marketing via social media.
November 18, 2009
Roswell, Ga.—Marketing agency Leader Enterprises announced the acquisition of Bottlecap Development, an Atlanta-based Web development company.
November 18, 2009
New York—Mediabrands announced that Tara Comonte has been promoted to worldwide CFO and COO from her current position of CFO. With her expanded responsibilities, Comonte will help lead diversification and growth of the Mediabrands business.
November 18, 2009
Kate Maddox
New York—The Interactive Advertising Bureau released Vast 2.0, an update to its digital video ad serving template released last year.
November 17, 2009
New York—Pfizer Animal Health has selected Bader Rutter, Milwaukee, as agency of record for its U.S. cattle business. Bader Rutter will provide marketing and communications services to Pfizer Animal Health beginning Jan. 1. Billings were undisclosed.
November 17, 2009
Garner, N.C.—DunnWell, a fire safety services provider, rolled out an ad campaign aimed at large corporation facilities managers.
November 17, 2009
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