Redwood City, Calif.—Email marketing and cross-channel marketing solutions provider StrongMail announced it will use Amazon Redshift, Amazon's cloud-based data warehouse service, to offer clients expanded data storage and access.
StrongMail enterprise customers will be able to use the service to store and analyze vast quantities of data easily and economically, the company said. The move “frees customers from limits on the amount, age and type of data required to deliver highly targeted and relevant messaging," said Bill Wagner, StrongMail CEO, in a statement.