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By Sharon Crost, global online marketing / social media manager, Hitachi Data Systems

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Foursquare for Business app enables mobile updates

January 31, 2013 - 11:46 am EDT
   
 
   
 
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    Social networks are increasingly used to access and share any information on virtually every organization, brand, and product.

    This study highlights how b2b marketers are leveraging social media. It not only looks at the demand for LinkedIn, Facebook, Twitter, and others but how marketers are using the unique applications of each to their best advantage across all marketing functions. LEARN MORE

    New York—Location-based social network Foursquare has released a mobile app for businesses, allowing the use of smartphones to update customers about products and deals.

    The new Foursquare for Business app, available for Android and Apple iOS smartphones, enables users to post updates to Facebook and Twitter simultaneously from their mobile devices. The app also allows business users to monitor recent check-ins and turn particular offers on or off, the company said on its official blog.

    To use the app, businesses first need to claim their locations on Foursquare.







     

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