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B2B ADVERTISING

 

SocialVibe introduces ad targeting service

December 10, 2012 - 11:46 am EDT
   
 
   
 
OTHER B2B ADVERTISING STORIES
  • Kantar partnership unveils campaign-optimization tool
  • Silverpop adds Universal Behaviors data tracking
  • Online video advertising sees strong growth
  • For tech marketers, video is tops; advertising, a nonstarter
  • Mobile marketing to approach $20B by 2015
  • Los Angeles—Advertising technology company SocialVibe has debuted TrueTargeting, a rich media ad platform. TrueTargeting uses data collected from network partners combined with user-provided information to help marketers target ads more effectively. The service is available on multiple platforms, including the Web and mobile devices.







     

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