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Countries as umbrella brands

By Tom Nightingale, president-sales and marketing, ModusLink

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SOCIAL MEDIA MARKETING

 

LinkedIn launches iPad app

April 30, 2012 - 1:01 pm EDT
   
 
   
 
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    RELATED RESEARCH
       
    "Social Media Marketing: Best-in-Class Marketers Rise to The Top" is designed to provide senior-level marketers with a snapshot of the current state of social media marketing, and insights into trends to watch for going forward.

    This reports includes over 54 pages and 42 charts and graphs that are based on the 432 responses from b2b marketers, surveyed in January and February 2013.

    Mountain View, Calif.—Professional networking social site LinkedIn Corp. has launched an app for the iPad that offers features not available on its website.

    In addition to its main hub page with icons for news, alerts and access to things people are sharing, LinkedIn for iPad offers a calendar sync feature, showing the scheduled meetings for the day, along with who you know in common with meeting attendees. It also highlights those contacts who have changed jobs.

    The calendar and job changing features, only available on LinkedIn's iPad app, are scheduled to be included on LinkedIn's iPhone and Android apps as well.

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