Phone: (508) 872-0080
URL: www.cio.com
Circulation: 140,000**
Traffic: 727,000 UMV†††
Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): $38,510 for 1 page 4/C
Ad rate (online): $192 to $435 CPM
Comment: Aimed at IT managers, CIO has extended it brand far beyond print, into the CIO Executive Council. CIO.com attracts marketers such as Avaya and Network Instruments.
Phone: (508) 879-0700
URL: www.computerworld.com
Circulation: 165,050**
Traffic: 3.2 million UMV†††
Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): $45,552 for 1 page 4/C
Ad rate (online): $192 to $435 CPM
Comment: After more than 40 years, the Computerworld brand remains relevant for the IT sector and for advertisers trying to reach it, such as HP and IBM.
Phone: (508) 416-1144
URL: www.crn.com
Traffic: 1.05 million UMV
Circulation: 117,000; 322,000 total reach
Ad revenue (print): $5 million
Ad revenue (online): $10.5 million
Ad rate (print): $28,325 for 1 page 4/C
Ad rate (online): $20 to $200 CPM
Comment: UBM Everything Channel's CRN has long been the prime way to reach the channel. Among the advertisers on the revamped CRN.com are Cisco, Eaton and Intel.
Phone: (415) 947-6000
URL: www.eetimes.com
Circulation: 162,261 (print)++; 101,804 (digital)+++
Traffic: 835,446 UMV†††
Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): $11,950 for 1 page 4/C
Ad rate (online): $45 to $350 CPM
Comment: United Business Media's EE Times remains a must-read in the electronics engineering world, and brand extensions such as a consulting business and EE Times Confidential, a paid product aimed at executives, have extended its reach.
Phone: (212) 503-5900
URL: www.eweek.com
Circulation: 225,100**
Traffic: 1.8 million UMV†††
Ad revenue (print): N/A
Ad revenue (online): N/A
Ad rate (print): $65,411 for 1 page 4/C
Ad rate (online): $19 to $258 CPM
Comment: Ziff Davis Enterprise's eWeek ranked No. 22 among trade magazines in print ad revenue last year, according to IMS-The Auditor. The publication's website features advertisers such as Dell, IBM and Symantec.
Phone: (703) 876-5100
URL: www.fcw.com
Circulation: 90,061**
Traffic: 165,000 UMV††††
Ad revenue (print): $10 million****
Ad revenue (online): $5 million
Ad rate (print): $26,456 for 1 page 4/C
Ad rate (online): $75 to $260 CPM
Comment: 1105 Media's Federal Computer Week serves IT departments in the federal government, a market that remains vibrant in the face of threatened budget cuts and attractive to FCW.com advertisers such as CDW-G and IBM.
Phone: (415) 947-6000
URL: www.informationweek.com
Circulation: 440,000**
Traffic: 5.7 million average monthly page views†††
Ad revenue (print): $36.1 million****
Ad revenue (online): N/A
Ad rate (print): $58,860 for 1 page 4/C
Ad rate (online): $60 to $205 CPM
Comment: UBM TechWeb's InformationWeek brand is a leader in the marketing services arena and still does a brisk business in print. IMS-The Auditor ranked it No. 4 among trade publication in print ad revenue in 2010.
Phone: (888) 274-4111
URL: www.techtarget.com
Traffic: 17 million UMV††††
Ad revenue: $95 million
Ad rate: $100 to $400 CPM
Comment: After dabbling in print, TechTarget refocused online; that helped its revenue increase 10% in 2010, to $95.0 million. The company has grown in part through acquisitions, particularly in Europe and Asia.
| Media Power 50: 2011 | ||||
| Wall Street Journal | Bloomberg Businessweek | NFL | CNN | |
| Financial Times | Forbes | Squawk Box | Billboards at O'Hare | |
| Media Power 50: Categories | ||||
| General News | Business News | Technlology Brands | Online | Social Media |
| TV& Radio | Out of Home | Vertical | ||