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Developing digital centers of excellence

By Pam Didner, global integrated marketing manager, Intel

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Media Power 50: Online

May 2, 2011 - 6:01 am EDT
   
 
   
 
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  • GOOGLE.COM

    Phone: (650) 253-0000

    URL: www.google.com

    Traffic: 146.9 million UMV******

    Ad revenue: $22.9 billion

    Ad rate: Starts at 1 cent per click

    Comment: Google has cornered the market on search and also attracted such huge b2b advertisers as Cisco Systems as well as lesser-known companies, such as pump manufacturer Hamworthy.

    MANTA.COM

    Phone: (614) 807-5103

    URL: www.manta.com

    Traffic: 25 million UMV

    Ad revenue: N/A

    Ad rate: $12-$75 CPM

    Comment: Popular with C-level executives, Manta.com is a community site aimed at small-business owners. Introduced in 2005, it now has more than 26 million unique monthly visitors.

    WEATHER.COM

    Phone: (212) 856-5200

    URL: www.weather.com

    Traffic: More than 42 million monthly users†; over 21 million (mobile Web)†††

    Ad revenue: N/A

    Ad rate: N/A

    Comment: Weather.com is the business traveler's friend and in the past 30 days was visited by the highest percentage of C-level executives, according to a recent survey by GfK MRI. Its b2b marketing partners include Monsanto.

    Media Power 50: 2011
    Wall Street Journal Google Bloomberg Businessweek NFL CNN
    Financial Times Forbes Squawk Box Billboards at O'Hare LinkedIn
             
    Media Power 50: Categories
    General News Business News Technlology Brands Online Social Media
    TV& Radio Out of Home Vertical    
             

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