Rupert Murdoch, Chairman-CEO, News Corp.

Rupert Murdoch

Chairman-CEO
News Corp.

Before News Corp. purchased The Wall Street Journal three years ago, Murdoch pondered eliminating the WSJ.com pay wall. Now, News Corp. is advocating paid content and putting money into technologies designed to help publishers monetize digital content, including the recent acquisition of the Skiff mobile e-reader platform from Hearst Corp. and an investment in Journalism Online, a platform that powers multiple online payment strategies.

Originally posted on: 11/5/10

Comment

LOG IN

E-mail:
Password:
    

New to Media Business?
Click to register for full access.